GfK acquires Cogenta, a market leader in online pricing intelligence Today GfK announced the acquisition of Cogenta, a leading retail and pricing intelligence provider. With the acquisition, the company further broadens and deepens its successful retail tracking business in line with the strategy of globalization and digitization. This focus on the critical online business will…Read more
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Competitive Intelligence Business Cogenta Advises How to Choose the Right Business Intelligence Provider for Best Return on Investment and Long-Term Success
Windsor, UK, 16th October , 2012
New retail and pricing intelligence providers have entered the market in the recent years. Choosing the right vendor is crucial in aim to capitalise on the benefits of the relationship. Market-leading competitive intelligence provider Cogenta suggests retailers and brands consider the following before choosing a new vendor.
Major nursery product e-tailer goes multi-channel with new store as families have have fewer offspring and later in life leaving bigger disposable income for retailers to attract. Kiddicare expansion news and insight into competitive pricing.
As London prepares for the biggest sports event this summer, we were curious to find out what tactics UK’s sports retailers are taking this summer and if consumers found any bargains sports clothing and equipment.