GfK acquires Cogenta, a market leader in online pricing intelligence Today GfK announced the acquisition of Cogenta, a leading retail and pricing intelligence provider. With the acquisition, the company further broadens and deepens its successful retail tracking business in line with the strategy of globalization and digitization. This focus on the critical online business will…

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Competitive Intelligence Business Cogenta Advises How to Choose the Right Business Intelligence Provider for Best Return on Investment and Long-Term Success

Windsor, UK, 16th October , 2012

New retail and pricing intelligence providers have entered the market in the recent years. Choosing the right vendor is crucial in aim to capitalise on the benefits of the relationship. Market-leading competitive intelligence provider Cogenta suggests retailers and brands consider the following before choosing a new vendor.

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  • Cogenta | |Leading Retailers Adopt Pricing Policies Consistent With The Economic Upswing: