Latest release from Cogenta

Dixons.co.uk invests in unique competitive data to commit to lowest customer prices

Dixons.co.uk, the best known online retailer of consumer electronics is further investing in its customer price promise by subscribing to a service that gives unique competitive data. Cogenta NetPrice will track competitive pricing, promotional information, stock, delivery pricing and exclusives daily, enabling Dixons.co.uk to keep prices for thousands of products at their lowest for its customers. The service is to be operational in October.

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Previous Cogenta press releases:

11 September 2007	Dixons.co.uk invests in unique competitive data to commit to lowest customer prices.
19 July 2007	New online pricing benchmark shows how retailers use competitors' websites in battle for leadership.
5 June 2007	Major multi-channel retailer uses Cogenta NetPrice to track product prices from 11 competitors.
20 February 2007	Online major retailer gains a new level of online competitive intelligence from Cogenta's NetPrice.
11 January 2007	A major high street retailer gains low price advantage with NetPrice, the new service from Cogenta.